Uncategorized Archives - OptinMonster

27 Email Etiquette Rules to Build Trust, Save Time & Get Replies

Hunbbel Meer — Thu, 21 Aug 2025 08:09:35 +0000

Email etiquette is the practice of using email in a clear, respectful, and professional way. It often shapes the first impression you leave on a colleague, client, subscriber, or employer.

When written well, email builds trust, improves engagement, and helps you reach your goals. But one poorly written or confusing message can lead to problems or damage your reputation.

At OptinMonster, we’ve seen firsthand how small email etiquette mistakes can snowball into bigger issues. We’ve seen businesses lose leads or miss out on conversions simply because they used confusing subject lines, sent emails at odd hours, or forgot to include proper calls to action. These kinds of small missteps often go unnoticed until the impact shows up in poor engagement, missed opportunities, or lower revenue.

This guide includes 27 rules for better emails so you don’t make the same mistakes. We’ve broken this guide into:

everyday email etiquette,
business email etiquette, and
marketing emails or newsletters etiquette.

In this article, you will also find:

common mistakes to avoid and
tools to help you.

But first, let’s start with the definition of email etiquette.

What is Email Etiquette?

Email etiquette is simply about being thoughtful with how you write and send emails.

That means writing subject lines that say what the email is about, using a friendly greeting, not overloading the message, and replying in a reasonable amount of time. It’s also about being respectful, like not hitting “Reply All” when you don’t need to or sending a message at 11 p.m. just because you’re working late.

These habits help keep your communication clear, helpful, and well-received. It guides how to communicate in a way that’s respectful and effective, whether you’re reaching out to a colleague, a customer, or a mailing list.

And if you’re not sure where to start or what to change, the following 27 email etiquette rules offer practical, real-world guidance for writing better emails across different situations.

Basic Email Etiquette Everyone Should Follow

These basics apply to everyone, whether you’re a student, freelancer, or executive.

1. Use a clear, specific subject line

Your subject line sets the tone and expectations. Avoid vague phrases like “Quick Question” or “Follow-up.” Instead, aim for clarity and relevance. Example: “Q3 Budget Review Request – Action Needed by Friday.”

2. Greet recipients properly

Use the recipient’s name and an appropriate greeting. “Hi Alex,” works in most cases. Use “Dear” for more formal settings. Avoid skipping greetings altogether, especially in first-time communications.

3. Proofread thoroughly before hitting send

Typos and grammar mistakes hurt credibility. Always reread your message, especially names, links, and numbers. Tools like Grammarly can catch common errors quickly.

4. Keep it concise yet complete

Get to the point but don’t leave out context. One to two short paragraphs are usually enough. If more detail is needed, use bullet points or a numbered list.

5. Include a professional sign-off

End with a courteous and consistent closing. “Best regards,” “Thanks,” and “Sincerely” are safe choices. Avoid overly casual or quirky sign-offs unless you know the recipient well.

6. Respond within 24 hours

Timely replies show respect and reliability. If a full response will take longer, acknowledge the email and set expectations: “Thanks for your note. I’ll get back to you by tomorrow.”

7. Format for skimming

Use short paragraphs, headings, and bullet points to improve readability. Avoid large blocks of text. Make it easy for the reader to find key information quickly.

8. Avoid slang, emojis, or excessive punctuation

Keep language professional. “LOL,” smiley faces, and exclamation points can be misread or come off as unprofessional in formal exchanges.

9. Double-check names, links, and attachments

Getting a name wrong or forgetting an attachment undermines trust. Check everything before hitting send, especially when forwarding or replying to long threads.

10. Maintain a polite, neutral tone

Emails don’t convey tone well. Avoid sounding blunt or aggressive.

Rephrase demands as requests: “Can you send the file by 3 PM?” instead of “Send the file.”

11. Be mindful of timing

Avoid sending emails during weekends or after hours unless urgent. Schedule them for the next business day or use tools that send during working hours.

Email Etiquette & Rules for Businesses and Professionals

Professional email etiquette helps you write clearly and respectfully in workplace communication. Whether you’re emailing a client, coworker, or external partner, sticking to these basic rules will keep things clear and courteous.

12. Use a professional email address

Stick with your company domain or a version of your name. Avoid handles like “funboss1987@gmail.com.” This matters especially for client and cold outreach.

13. Avoid unnecessary “Reply All” responses

Don’t clutter inboxes with irrelevant replies. Use “Reply All” only when every recipient needs the response. Otherwise, reply directly to the sender.

14. Use CC and BCC wisely

CC for transparency, BCC for privacy. Use BCC when sending to a large group to avoid exposing recipients’ email addresses.

Learn about CC and BCC and when to use what:

15. Provide context

Avoid assuming the recipient remembers past conversations. Summarize previous points or link to relevant threads or files.

16. State your ask or CTA clearly

Don’t make people guess. Be specific: “Please confirm your availability for the meeting by EOD Wednesday.”

17. Be direct but courteous

Get to the point, but remain respectful. Skip filler but keep a polite tone. Avoid passive-aggressive phrases like “per my last email.”

18. Avoid emailing in emotional moments

If you’re upset or frustrated, don’t email right away. Draft your message, take a break, and revisit it with a clear mind.

19. Use scheduling tools to respect business hours

Schedule emails to go out during working hours, especially if you’re working across time zones. Tools like Gmail’s send-later feature can help.

20. Adapt tone and formality to your audience and culture

Match your tone to the industry and relationship. A CEO might expect formality; a colleague on your team might prefer a relaxed tone. When in doubt, stay neutral.

Email Etiquette for Marketing Emails & Newsletters

Marketing emails and email newsletters come with their own set of etiquette and legal responsibilities. Beyond writing clearly, marketers must ensure that every message respects the reader’s time, follows privacy regulations, and delivers value without being intrusive or misleading.

21. Use honest and relevant subject lines

No bait-and-switch. Make your subject line match the content inside. Misleading subject lines increase unsubscribe rates and hurt your reputation.

If you want to master email subject lines, check out the following resources. We’ve summarized our decade-plus email marketing experience in these articles:

22. Personalize your message

Use names, purchase history, or behavioral data when appropriate. Personalized emails often perform better and feel more genuine.

23. Lead with value, not a hard sell

Start by addressing the recipient’s needs or problems. Give helpful info or a quick win before pitching a product or service.

24. Write strong, specific CTAs

Instead of vague phrases like “Click here,” use specific actions such as “Download the guide,” “Book your demo,” or “Start your free trial.” Clear CTAs help readers know exactly what to expect and what step to take next. For example, “Get your free email checklist” is more effective than a generic link because it explains the benefit and outcome.

25. Make your email skimmable and mobile-friendly

Many users read emails on phones. Use short paragraphs, clear headings, and large buttons. Test your email on mobile before sending.

26. Comply with email regulations

Always include a visible unsubscribe link and your company’s contact information. Follow CAN-SPAM and GDPR guidelines to stay legally compliant.

27. Test your emails before sending

Check all links, spelling, and formatting. Preview your email on different devices. Send a test to yourself to catch anything you might’ve missed.

Common Email Etiquette Mistakes to Avoid

Using vague or clickbaity subject lines
Writing emails that are too long or hard to scan
Forgetting attachments or sending the wrong file
Overusing emojis, jargon, or caps lock
Sending messages with no clear CTA
Using “no-reply” email addresses
Failing to personalize or segment marketing emails
Ignoring time zones or sending at odd hours

3 Tools That Can Help Improve Your Email Etiquette

Writing well takes effort, but a few smart tools can make the job easier. Whether you’re replying to a colleague or preparing an email campaign, these apps help you write with more confidence and less guesswork:

1. Grammarly

Helps you spot grammar and tone issues instantly. It scans your email for common writing mistakes, confusing sentences, and even tone mismatches. Ideal for catching issues before hitting send. You can explore Grammarly and add the Grammarly Browser Extension for faster checks.

2. Hemingway

Improves readability and clarity. It highlights long or complex sentences and suggests simpler alternatives. Great for business emails where skimmability matters. Try the Hemingway Editor to simplify your writing.

3. OptinMonster

Helps marketers grow their email list with smart, targeted lead capture campaigns. Here are a few ways it can support better email etiquette and help build trust and increase the number of replies you receive:

Target the right audience: Use segmentation and behavior detection tools to send messages only to the most relevant subscribers, avoiding the mistake of broad, irrelevant emails. Learn more about page-level targeting.
Time your messages: Schedule popups or campaigns based on time zones or exit intent, helping you respect your audience’s timing preferences.
Use personalized lead magnets: Tailor offers based on page-level behavior or referral sources to make your emails more relevant and respectful of your audience’s needs. See how on-page behavior targeting works.
Improve list quality: Use features like two-step opt-ins and lead verification to reduce fake or uninterested subscribers, helping ensure your emails are welcome and effective. Use MonsterLinks to convert any link, button, or image into a high-converting two-step opt-in form.

You can try OptinMonster risk-free here.

Each tool plays a role in helping you communicate more clearly, respectfully, and effectively, whether you’re refining your message or improving how and when it’s delivered.

Make Email Etiquette a Habit

How you use email reflects how you work. It shows your attention to detail, your tone, and your priorities. Whether you’re sending a quick update, reaching out to a new lead, or launching a campaign, these etiquette rules help you write with purpose.

Use them to cut through the noise, earn more replies, and show respect in every message you send.

The post 27 Email Etiquette Rules to Build Trust, Save Time & Get Replies appeared first on OptinMonster.

What Is an Email Sequence? (And How It Can Turn Leads Into Customers on Autopilot)

Hunbbel Meer — Tue, 19 Aug 2025 06:57:35 +0000

An email sequence is a series of pre-written, automated emails that are sent to subscribers based on specific triggers. From welcoming new subscribers to recovering abandoned carts, these sequences let you deliver the right message at exactly the right time automatically.

But why does this matter?

Because timing and relevance are everything in marketing. Email sequences allow you to build relationships, educate prospects, and guide people toward a purchase. And all of this is done on autopilot.

If you want to turn more leads into loyal customers (without burning out or constantly writing one-off emails), learning how to create high-performing email sequences is a must.

In this guide, you’ll discover:

What an email sequence is (and how it works)
How it differs from a drip campaign
Common types of email sequences with real examples
Why they’re so effective for modern marketing
What tools you need to start
Best practices for creating sequences that convert

What Is an Email Sequence?

An email sequence is a series of pre-written, automated emails that are sent to subscribers based on specific triggers.

These triggers could include actions like:

Signing up for a list
Downloading a resource
Making a purchase
Not completing an action (e.g., cart abandonment)

Each email in the sequence is sent at the right time to move the subscriber closer to a desired goal, such as making a purchase or signing up for a webinar.

Example: Imagine someone signs up for your newsletter and clicks a link to a blog post about beginner photography. Based on that behavior, they receive a follow-up email offering a free beginner’s photography guide. If they download that guide, they get another email inviting them to a beginner photography webinar. That’s an adaptive, behavior-based email sequence.

Email Sequence vs. Drip Campaign: What’s the Difference?

While the terms are often used interchangeably, there is a subtle but important difference:

Email Sequence: An email sequence is a set of automated emails triggered by specific user behaviors or conditions. Each message adapts to what the subscriber does, creating a more personalized journey.

Drip Campaign: A drip campaign is a series of pre-scheduled emails sent at fixed intervals. Every subscriber receives the same content on the same timeline, regardless of their behavior.

Feature	Email Sequence	Drip Campaign
Trigger	Based on user behavior or conditions	Based on fixed time intervals
Flexibility	Higher (dynamic and personalized)	Lower (linear and scheduled)
Best For	Behavior-based funnels	Scheduled content delivery

Example:

Drip Campaign: A new subscriber gets an email every three days over a two-week period, regardless of their behavior.
Email Sequence: A subscriber who clicks a link in the welcome email receives a different follow-up than someone who doesn’t.

Common Types of Email Sequences (With Actionable Examples)

Email sequences come in many forms depending on your goal. Here are some of the most effective types:

1. Welcome Sequence

Purpose: Make a strong first impression, introduce your brand, and guide the subscriber.

Includes:

A greeting and thank-you message
Brand story or values
Links to the best content or products

Example: After someone subscribes, they receive:

Welcome email + freebie
If they click on the freebie, they receive an email that introduces your product
If they don’t click, they receive a reminder email with other helpful content

2. Lead Magnet Follow-Up Sequence

Purpose: Nurture interest after a lead magnet download.

Includes:

Delivery of the freebie
Educational content related to the freebie
CTA for next step (webinar, product, etc.)

Example: User downloads an eBook on SEO strategies:

Email with download link
If the user clicks: blog post on advanced SEO and a free trial to your SEO software
If the user doesn’t click: email offering a 15-minute SEO checklist instead

Learn more about lead magnets and lead generation with these free resources:

3. Abandoned Cart Sequence

Purpose: Recover lost sales.

Includes:

Reminder of what was left behind
Social proof or testimonials
Limited-time discount

Example: User adds an item to their cart but doesn’t check out:

Email after 1 hour: “Still thinking it over?”
If they open but don’t click: social proof email
If they don’t open: email with a 10% discount and urgency

Pro Tip: Do you know you can use Social Proof to increase sales by up to 15%? Try it now!

4. Post-Purchase Sequence

Purpose: Enhance customer experience, reduce churn, and encourage referrals or repeat purchases.

Includes:

Thank-you message
How to use the product
Ask for a review or referral

Example: Customer buys a product:

Email: Thank you and what to expect
If the customer visits support docs: email with usage tips
If the customer doesn’t: offer a quick-start video guide

5. Re-Engagement Sequence

Purpose: Win back inactive subscribers.

Includes:

Reminder of value
Incentives to re-engage
Easy unsubscribe link to clean your list

Example: User hasn’t opened emails in 90 days:

Email: “We miss you”
If opened: “Here’s what’s new”
If unopened: “Still interested? Click to stay subscribed.”

Check out these free resources to learn more about customer re-engagement.

6. Upsell/Cross-Sell Sequence

Purpose: Promote additional products or upgrades.

Includes:

Recommendations based on purchase history
Time-sensitive offers
Product bundles

Example: Customer buys a DSLR camera:

Email: Lens recommendations
If clicked: email with discounted bundle
If ignored: educational content about photography accessories

Learn more about upselling & cross-selling:

7. Webinar/Event Reminder Sequence

Purpose: Maximize attendance for events.

Includes:

Confirmation email
Reminder emails leading up to the event
Replay or offer follow-up

Example: User registers for a webinar:

Email: Confirmation + add to calendar
24 hours before: Reminder email
1 hour before: Final reminder
After event: Email with the replay + a special offer based on the webinar topic

Here are a few resources to help you improve webinar marketing and registration:

Why Email Sequences Work So Well

Email sequences combine two marketing superpowers: automation and personalization. When combined, these features help you:

Reach the right person at the right time
Deliver messages based on behavior, not guesswork
Scale without sacrificing quality

How to Get Started With Email Sequences

You don’t need fancy tech to start using email sequences, but you do need a few core tools:

1. An Email Marketing Platform

Popular options include:

These platforms let you build sequences, set triggers, and automate delivery.

2. A Lead Capture Tool

Before you can email anyone, you need their permission. OptinMonster can help with capturing leads:

Show popups or forms based on user behavior (e.g., exit intent)
Segment subscribers at the point of signup
Trigger specific sequences based on the user journey

Example:

AdamEnfroy.com used OptinMonster to grow his email list using targeted, strategic popups.

Results:

3,000+ subscribers added monthly
$20,000+ in monthly affiliate revenue

You can read the complete case study here.

3. A Clear Goal

Each sequence should have a defined purpose:

Nurture new leads
Drive first purchase
Upsell/cross-sell
Win back inactive users

Best Practices for Creating High-Performing Email Sequences

Want to make sure your email sequences actually convert? Here are some proven tips to help you get the most out of your strategy:

1. Start with a Clear Goal

Before you write a single word, identify the specific objective for your sequence.

Is it to welcome new subscribers, nurture leads,
Convert trial users into paying customers, or
Re-engage inactive ones?

A clearly defined goal helps shape your content, CTAs, and the timing of each email. Don’t try to do everything in one sequence. Instead, just focus on moving subscribers to the next logical step.

2. Segment Your Audience

One-size-fits-all messaging rarely works in modern marketing.

Use segmentation to tailor your sequences based on where subscribers came from, what they clicked on, or what stage of the buyer journey they’re in.

For example, someone who downloaded a pricing guide may be closer to making a purchase decision than someone who just read a blog post.

3. Personalize Whenever Possible

Use dynamic fields like first names, purchase history, or location. But also personalize the content based on user actions.

For example, if a user browses your pricing page but doesn’t convert, you could send an email addressing common pricing objections, followed by a testimonial from a similar customer segment.

Or, if a customer buys a DSLR camera, follow up with a sequence recommending compatible lenses or accessories. This kind of behavior-driven personalization can drastically increase click-through rates and conversions.

Looking to boost conversions? See how to create an email course autoresponder that nurtures leads.

4. Keep It Conversational and Helpful

Avoid stiff, robotic writing. Treat your emails like a one-on-one conversation. Your tone should be approachable, clear, and friendly.

Aim to help, not just sell.

Position yourself as a guide or problem-solver. Offer tips, answer questions, or share case studies. Subscribers are more likely to trust (and buy from) brands that feel human.

5. Use Strong Subject Lines

Your subject line determines whether your email gets opened or not. Make it compelling, clear, and relevant. Curiosity, urgency, and value all work well.

Run A/B tests on subject lines to see what resonates most with your audience.

At OptinMonster, email marketing is our bread and butter. And we’ve been tracking and optimizing email subject lines for over a decade now. We’ve put together all our learnings and 10+ years of experience in the following articles for you:

6. Optimize Send Times and Frequency

Sending too many emails too quickly can lead to unsubscribes, while infrequent messages risk being forgotten.

Use analytics to understand when your audience is most likely to engage and test timing over time. Consider sending fewer emails to your best-performing segments with higher personalization.

For more data and information, read: What is the Best Time to Send Emails in 2025?

7. Always Include a Clear CTA

Every email should guide the reader toward a single next action.

Whether it’s downloading a resource, watching a video, or making a purchase, keep your CTA simple and focused.

Use action-oriented language and make buttons or links visually stand out.

8. Test and Improve

Use A/B testing for subject lines, content, and timing. Track metrics like open rate, click-through rate, and conversions.

9. Clean Your List Regularly

Over time, your email list can accumulate inactive subscribers who hurt your deliverability and engagement metrics. Make it a habit to regularly review and clean your list. Look for subscribers who haven’t opened or clicked emails in 60–90 days.

Before removing them, consider a re-engagement sequence that offers a valuable incentive or a simple question to gauge their interest. For example, you might start with an email that says, “Still interested in [Your Brand]?” followed by another that includes a special discount or exclusive content. If there’s still no response after a few gentle nudges, it’s better to let them go. This keeps your list healthy, improves your open rates, and protects your sender reputation.

Learn how to improve email deliverability in the following posts:

Conclusion

Email sequences aren’t optional anymore. They form a foundational strategy that businesses can scale with.

They help you:

Build trust over time
Nurture leads automatically
Drive more consistent conversions
Reduce manual effort

Whether you’re welcoming new subscribers, encouraging purchases, or re-engaging old leads, the right email sequence can become the silent engine powering your business growth.

Ready to Build Your First Email Sequence?

Don’t let your leads go cold. With OptinMonster, you can easily create behavior-based popups, forms, and funnels that trigger powerful automated email sequences.

Whether you’re welcoming new subscribers, recovering abandoned carts, or nurturing long-term customer relationships, OptinMonster gives you the tools to grow your list and boost your revenue, without lifting a finger after setup.

Get Started with OptinMonster Today and launch your first high-converting sequence in minutes!

Get Started With OptinMonster Today!

The post What Is an Email Sequence? (And How It Can Turn Leads Into Customers on Autopilot) appeared first on OptinMonster.

What Does “Cc” in Email Mean?

Hunbbel Meer — Thu, 14 Aug 2025 05:11:01 +0000

CC is everywhere in email, yet many people aren’t sure exactly how it works.

This post explains what CC stands for, how to use it, when it’s best to avoid it, how it compares to BCC, and some best practices for getting it right.

What Is CC in an Email?

CC stands for “carbon copy” and is used to send a copy of an email to someone who isn’t the main recipient but still needs to be informed.

Everyone in the To and CC fields can see the email and who else received it.

The term comes from the days of typewriters, when carbon paper was used to duplicate letters. In email, CC serves as a transparent way to include secondary recipients.

When Should You Use CC in an Email?

Use CC when you want to keep someone informed without requiring them to take action.

For example:

Sending a project update to a client and CC’ing your manager.
Emailing a vendor and CC’ing a colleague for future follow-up.
Sharing information with stakeholders for transparency.

When Should You Avoid Using CC?

Avoid CC when the person doesn’t need the information, when the content is sensitive, or when you’re trying to get their direct attention.

Instead of CC, use the To field for primary recipients or BCC for privacy. This keeps inbox clutter to a minimum and ensures your email reaches only those who need it.

Where to Find the CC Function in Email?

The CC option is usually right next to or under the To field in your email composer.

For example, in Gmail, you can find the “CC” link to the right of the To field.

In most mobile email apps, tap the arrow or “More fields” option to reveal CC.

Once the CC field appears, type the recipient’s email address, and they’ll get a copy of your message.

What’s the Difference Between CC and BCC?

CC is visible to all recipients; BCC is hidden.

When you CC someone, everyone can see they received the email. When you BCC someone, only they know they got it, but other recipients have no idea.

Use BCC when privacy is important, such as sending a newsletter to multiple subscribers.

Does CC Mean You Have to Reply?

Not necessarily.

Being CC’d usually means you’re included for awareness, not action. Unless the sender specifically asks for input, you can simply read and file the email. This helps prevent unnecessary “reply all” threads.

What Are Some Best Practices for Using CC?

Be selective: CC only those who genuinely need the information.
Protect privacy: Use BCC if you’re sharing email addresses with unrelated recipients.
Minimize noise: Avoid creating large CC lists unless essential.
Clarify expectations: Let CC’d recipients know if action is required.

Why Is CC Important for Business Communication?

CC helps maintain transparency, keeps records accessible, and ensures that the right people are informed without adding extra steps. In business, it’s a way to keep teams aligned and avoid miscommunication.

When used properly, CC can improve workflow and decision-making by making sure information is shared openly with the right stakeholders.

CC: Simple Tool, Big Impact

CC is a simple yet powerful email feature that, when used thoughtfully, improves communication and makes sure the right people stay informed. Overuse, however, can lead to inbox clutter and unnecessary noise.

If you want to go beyond the basics and build a high-quality email list that reaches the right audience every time, OptinMonster can help you create targeted campaigns that make every message count.

The post What Does “Cc” in Email Mean? appeared first on OptinMonster.

What Does “Bcc” in Email Mean?

Hunbbel Meer — Wed, 13 Aug 2025 05:40:43 +0000

BCC is a built-in email feature designed for privacy, yet many people aren’t entirely sure how to use it.

In this guide, we’ll explain what BCC stands for, how it works, when it’s the right choice, when to avoid it, how it differs from CC, and the best practices for using it in professional communication.

What Is BCC in Email?

BCC stands for “blind carbon copy” and allows you to send an email to someone without other recipients knowing they were included. Only the sender and the BCC’d person can.

The term comes from the same typewriter “carbon copy” era as CC, but in email, “blind” means hidden from view.

Where to Find the BCC Function in Email?

The BCC option is usually next to or under the CC field in your email composer.

In Gmail, you can find BCC right next to CC.

When Should You Use BCC in an Email?

Use BCC when you want to maintain privacy or prevent unnecessary “reply all” chains.

Examples include:

Sending a mass email without exposing everyone’s addresses.
Keeping a manager informed discreetly.
Adding yourself to BCC for a personal record without showing it to others.

When Should You Avoid Using BCC?

Avoid BCC if it might cause confusion or mistrust.

If the BCC’d person replies to all, it could reveal they were hidden from others. For internal teams, CC is often better for transparency.

What’s the Difference Between BCC and CC?

BCC hides recipients, CC shows them.

When you BCC someone, their address is invisible to other recipients. In CC, everyone can see who else received the email.

Does BCC Mean the Recipient Has to Reply?

Usually, no.

Like CC, BCC is often used for awareness, not action. If the sender expects a response, they should address the BCC recipient directly in the email body or use the To field.

What Are Some Best Practices for Using BCC?

Protect privacy: Always use BCC for bulk emails to unrelated recipients.
Avoid accidental reveals: Remind BCC recipients not to reply to all.
Use sparingly: Don’t overuse BCC in place of open communication.
BCC yourself for records: A good way to keep a copy in your inbox.

Why Is BCC Important for Business Communication?

BCC helps maintain client confidentiality, protects contact information, and keeps communication clean by avoiding massive visible recipient lists.

For businesses, it’s especially valuable for email campaigns, sensitive updates, and maintaining a professional appearance in external communication.

In conclusion, BCC is the discreet sibling of CC. It is perfect for keeping recipients hidden, protecting privacy, and avoiding inbox chaos. It can keep communication professional and confidential if used correctly.

Want to Learn More About Emails and Email Marketing?

Check out the following posts and take your email and email marketing game to the next level.

The post What Does “Bcc” in Email Mean? appeared first on OptinMonster.